Command Centre vs Ground Zero Model

The Command Centre vs Ground Zero Model is a framework used in community crisis management to describe two opposing states of a community during a significant incident. A community operating as a Command Centre is organised, proactive, and resilient, serving as a central hub for reliable information and coordinated support. Conversely, a community that has devolved into Ground Zero is chaotic, reactive, and fragmented, becoming the epicentre of misinformation, panic, and negative sentiment. The model emphasises that a community's response is determined not by the severity of the crisis, but by its level of preparedness, structure, and leadership.

Why it matters — Command Centre vs Ground Zero Model